Gareth Southgate invests in youth as he announces youngest ever squad

By in Governance, Marketing

Tuesday 15th May 2018

Lidl, the Official Supermarket of the England football team, have today announced their starting line-up for this summer’s tournament with the help of England Manager, Gareth Southgate.

As proud partner the of The FA’s grassroots football programme ‘FA Lidl Skills’, Lidl have helped to create more than 3 million opportunities for boys and girls, aged 5-11, to play football over the last three years.

To celebrate this new pool of English talent, Lidl invited some of the country’s FA Lidl Skills children to be part of England’s Lidl Team.

Their place in the squad was confirmed by England boss Southgate in this video released today.

The uncapped youngsters, from across the country, were given the chance to ‘Dream Big with Lidl’ and take part in a training day at St George’s Park, the home of English football.

Fans will be able to follow England’s Lidl team across the supermarket’s social media channels in real-time, as the senior England team take to the pitches in Russia.

Their journey will see them replicating moments that their senior counterparts will face, from boarding the plane to Russia, facing major on-pitch moments such as goals, cards and even the nerve wracking penalty shootout.

As Official Supermarket of the England football team, Lidl, are supporting the Three Lions and encourage football fans to ‘Dream Big with Lidl’ this summer. Follow England’s Lidl team with @LidlUK across Facebook and Twitter.