Everton stars went head-to-head in Angry Birds’ ‘Bring the Anger’ challenge to celebrate the brand’s 10th birthday and raise vital funds for the Club’s official charity.
Dominic Calvert-Lewin, Tom Davies and Jonas Lossl joined forces with Everton Women players Chloe Kelly, Inessa Kaagman and Simone Magill to take on the Angry Birds challenge to ‘Bring the Anger’ and channel it positively – with the winning team earning a £5,000 donation for their Everton in the Community (EitC) programme of choice.
The first ‘Smash the Target’ challenge saw the men’s players take part in a shooting drill with numbered targets, with each target they hit taking seconds off their teammate’s lap times in a scooter race.
The women’s players then hopped on scream-powered scooters for the ‘Rage Rider’ obstacle course, with the best time earning their EitC programme a donation from Angry Birds.
Top scorers Calvert-Lewin and Kelly teamed up to represent Home Is Where The Heart Is, midfielders Davies and Kaagman partnered up for Youth Zone, while goalkeeper Lossl and Northern Ireland captain Magill made up the final team for Pass on the Memories.
The Everton in the Community programmes selected by the players were:
Home Is Where The Heart Is. This programme supports young adults who are homeless or at risk of homelessness with a house close to Goodison Park that supports 18-23-year-olds who have fallen on hard times. In addition to providing accommodation, key services such as health and wellbeing support are also offered, while residents have access to education, training and employment programmes.
Youth Zone. Everton in the Community resides in one of the most socially deprived wards in the UK with more than half of the children in the area living in poverty. EitC’s twice-weekly Youth Zone sessions educate young people on the importance of a healthy balanced diet and also teaches them how to prepare low-cost healthy meals on a budget. In addition to this, the charity staff also run half-term activities for local young people where they are engaged in positive activities and also provided with healthy meals.
Pass on the Memories supports people living with dementia and their carers. Run from The Blue Base four times a week, Pass on the Memories uses a range of interventions, including sporting reminiscence workshops and custom-made life story memory books to help people share important memories and create new ones. The programme also offers activity and interaction games to help those living with dementia-related conditions keep their brain activity at a high level and ensure the mind remains as active as possible.
The scooters in this challenge were part of Angry Birds’ 10th anniversary celebration campaign, which its creators Rovio Entertainment revealed for the brand’s birthday in December 2019.
Entitled ‘Bring the Anger’, the campaign aimed to show how anger can be converted into positive action and featured multiple events, with a highlight being the reveal of the Angry Birds “Rage Riders”, a custom line of voice-powered electric scooters that go faster the louder you vent. These exclusive scooters — made available to media and influencers — were engineered by Spin, the Ford-owned micro-mobility company.
To find out who won the challenge for their chosen charity project visit Everton’s and Angry Birds’ social media channels.
You can read more about Angry Birds’ ‘Bring the Anger’ campaign here.